Serko is a cutting-edge tech platform in global business travel & expense technology. When you join Serko, you become part of a team of passionate travellers and technologists bringing people together, using the world’s leading business travel marketplace. We are proud to be an equal-opportunity employer, we embrace the richness of diversity, showing up authentically to create a positive impact.
With offices in New Zealand, Australia, North America, and China, we are thrilled to be expanding our global footprint, landing our new hub in Bengaluru, India. With rapid a growth plan in place for India, we’re hiring people from different backgrounds, experiences, abilities, and perspectives to help us build a world-class team and product.
In this role, you’ll be the go-to person for shaping how Serko uses Google Tag Manager, Criteo and marketing automation platforms like Braze to deliver personalised, data-driven experiences across web, email, mobile, and future channels. You’ll help us build a high-quality marketing technology environment that supports growth, experimentation, and customer lifecycle communications.
At Serko, we’re building a modern, scalable platform to transform the way people experience business travel. As we deepen our lifecycle marketing capabilities, we need a Senior Software Engineer – Marketing Technology to help us get the most out of the tools that power personalised, data-driven campaigns.
You’ll be embedded in one of our cross-functional product teams within our Product Engineering organisation, with a strong focus on marketing technology initiatives through a dedicated marketing technology track. While your primary focus will be enabling marketing success, you’ll have the support, community, and learning opportunities of our broader engineering organisation.
This role is all about getting your hands dirty with implementation: configuring tags, wiring up events, enabling better tracking, and making the marketing engine faster, more measurable, and more compliant.
What will you be doing
- Take ownership of Serko’s Google Tag Manager setup and shape how we use it to enable scalable, structured, and effective tagging.
- Design and deploy event tracking standards for behavioural data and campaign measurement, shaping Serko’s telemetry libraries and instrumentation systems.
- Integrate and manage marketing automation tools (e.g. Braze) for lifecycle communications across multiple channels.
- Support the effective use of marketing analytics platforms via structured tracking and reporting configurations.
- Collaborate with Marketing on customer audience segmentation, campaign setup, tooling use, and instrumentation best practices.
- Ensure privacy compliance and maintain high data integrity (e.g. consent management, GDPR).
- Partner with Data and Engineering teams to align technical architecture with campaign goals.
What will you bring
- Strong experience implementing and managing tagging and analytics tools in production websites (especially GTM).
- Hands-on configuration experience with marketing automation platforms like Braze.
- Experience working with digital marketing and retargeting platforms, including tracking custom events, conversions, and funnels.
- Experience working with marketing attribution systems (e.g. Criteo) to measure and optimise campaign performance.
- Solid understanding of event tracking principles (client-side and server-side).
- Confident using JavaScript/TypeScript for implementing marketing tools, tag configurations, and broader engineering integration work.
- Strong cross-functional collaboration skills — you can work effectively with marketers, engineers, and product teams.
- Familiarity with consent frameworks and data privacy tools (GDPR, CCPA, etc.).
Bonus if you have:
- Experience with data warehousing tools such as BigQuery or Snowflake.
- Exposure to Customer Data Platforms (CDPs) and identity stitching concepts.
- Familiarity with A/B testing tools and experimentation platforms.
- Experience working with APIs, webhooks, and data flows between marketing systems.
At Serko we aim to create a place where people can come and do their best work. This means you’ll be operating in an environment with great tools and support to enable you to perform at the highest level of your abilities, producing high-quality, and delivering innovative and efficient results. Our people are fully engaged, continuously improving, and encouraged to make an impact.
Some of the benefits of working at Serko are:
- A competitive base salary and discretionary incentive plan based on individual and company performance
- KiwiSaver covered with employee contributions match up to 3% of salary, and life insurance.
- Health & Wellbeing: Discounted Southern Cross Health Insurance, access to confidential support, guidance and counselling service, wellbeing and voluntary leave, and free flu shots.
- Parental Leave Coverage: 20 weeks on full pay, return-to-work support, plus partners 3 weeks of paid leave.
- Focus on development: Access to a learning & development platform, committed budget and opportunity for you to own your career pathways.
Apply:
Hit the ‘apply’ button now, or explore more about what it’s like to work at Serko and all our global opportunities at www.serko.com/careers.
Serko is an NZ Immigration Accredited employer and holds the NZ Advanced GenderTick Accreditation.